WHY:
1. To solidly anchor the success of the Grand Destiny
Campaign
2. To plan for future
philanthropic success
FIRST STEP:
1. Discover the stewardship activities and actors
in the College of Engineering
The first step was
the formation of the College Stewardship Working Group. This group
comprised of deans, faculty, and college and department administrators
and staff, was charged with examining the current practices, processes
and tools used for endowment management. The College work group
identified seven core problems:
-
Pre-campaign processes inadequate for
post-campaign success
-
Restricted access to key information
-
Ineffective organization of
information
-
Lack of stewardship and development
education and training
-
Multiple stewardship standards
-
Stewardship responsibility at varying
levels of College administration
-
Failure to recognize that stewardship
occurs most frequently and is most effective at the department
level.
DISCOVERIES:
1. The
College is deeply invested in stewardship (human resources).
However, these actors and activities were often duplicated and
unknown to each other. They lacked effective coordination to
focus and therefore maximize the intention.
2. We had
too narrow a view of stewardship. Stewardship is not an activity;
stewardship is an environment.
3.
Stewardship is the partnership between the College development
office and academic units. A stewardship program can provide the
infrastructure for future philanthropic success in the College of
Engineering.
OUTCOME:
The College of Engineering
Stewardship Initiative
3-YR
implementation phase
Three key
components:
-
Education
-
Socialization
-
Innovation
Mission
The mission of the College of Engineering Stewardship
Initiative is to create within the
College an environment of philanthropic stewardship
through education, counsel and the
development of an effective endowment and gift
management system.
Goals
(1) To manage the success of the Grand Destiny
Campaign,
(2) To provide an infrastructure for philanthropic
growth, and
(3) To serve the range of stewardship activities within
Engineering.
Key Components of the College of
Engineering Stewardship Initiative
1. Web-based Endowment and Gift Stewardship System (EGSS)
The Endowment and Gift Stewardship System (www.engr.psu.edu/stewardship)
organizes existing University data creating information for the
effective management of endowments and gifts within the College and
departments. Pre-registration and CAC IDs access EGSS and data sources
include the following:
Office of Endowment
Management (EASIS)
Engineering's dynamic link to EASIS provides endowment
financial data including income, award amount and other expenditures,
book and market values, guidelines, and awardee information. The EASIS
link to ISIS provides undergraduate and graduate awardee information
for student awards processed through ISIS or IBIS.
Integrated Student Information System (ISIS)
Engineering's dynamic link to ISIS supplements student
awardee information by providing GPA, semester status, email address,
home city/state and gender.
Integrated Business Information System (IBIS)
IBIS information is accessed through EASIS and provides
tuition and stipend and other expenditure information. EASIS technical
staff are currently working on improving the EASIS/IBIS bridge so that
encumbered dollars are reportable in EGSS and EASIS. Completion is
anticipated by fall 2005.
Office of University Development
OUD provides endowment donor information and weekly
gift information including donor address, email, telephone, major,
graduation year, employer, title, gift amount, total giving to PSU.
2. Stewardship Councils and Department Stewardship
Coordinators
Two stewardship councils establish and implement the
stewardship practices of the College: College Executive Stewardship
Council and Stewardship Administrators Council. The Executive
Stewardship Council members are department heads, deans and unit
directors; stewardship administrators' council members are department
stewardship coordinators. The role of Stewardship Coordinator has been
established in each engineering department.
3. Education
The College established a stewardship certification
program and offers annual stewardship and endowment workshops for
administrators and staff.
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